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Creating Powerful Presentations

Creating Powerful Presentations


Creating Powerful Presentations

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Course Description

Creating Powerful Presentations takes students from the initial “call to present” to a completed script and effective visual aids. It explains how to formulate objectives, analyse audience needs and tailor their approach appropriately. It provides tools and techniques to help plan and write a well structured, compelling presentation. And it shows students how to design and use effective visual aids so that their presentations result in positive action.

Course Topics

Module 1 (48 mins) Planning the Presentation
Thinking about the Presentation
Getting Started
Developing Key Messages

Module 2 (26 mins) Writing for Clarity and Impact
Structuring the Presentation
Bringing the Message Alive

Module 3 (41 mins) Getting and Keeping Attention
Compelling Openers and Closes
Creating Support Materials

Key Learning Outcomes

Once students have completed this programme they will be able to write effective and powerful business presentations. Specifically they will learn how to:

  • Make a high level plan for a presentation: set objectives, analyse the audience, plan the logistics and decide an overall presentation style.
  • Develop strong key messages and an appropriate structure for their presentation.
  • Bring their messages to life using techniques such as the rule of threes, making it human and using suspense.
  • Write powerful presentation openers and closes that get their message across.
  • Create effective visual aids and support materials.



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